Wanna know which websites attract the most traffic? According to recent data, the top 4 websites in the world that attract the most traffic are Google, YouTube, Facebook and Wikipedia. Aside from these, most websites receive very little traffic. That’s not a position you’d want your site to be in, is it?  

So what can you do if your website isn’t attracting traffic? Well, you have two options: either you can redesign your website, or build the whole thing again. Keep in mind that the required budget for an affordable website redesign or rebuild will play a major role in your decision. 

Let’s dive deeper into it:

But how to know which one is right for you? Let’s find out.

Required Budget for Affordable Website Redesign and Rebuild

Before discussing which approach may be better for you, you must figure out your budget. Both redesign and rebuild are possible within all kinds of budgets, low or high. If your budget is low, you don’t need to worry because a low-cost redesign doesn’t have to compromise anything in terms of quality. 

Instead, the cost will depend on factors including the design complexity, website size, level of customization, and the skills required.

What’s Involved in Redesigning a Website?

Website redesign is basically a process that involves upgrading or modernizing a website. It’s done to meet customers’ growing needs, cater to changing consumer behavior, and compete with updating trends. Moreover, redesigning a website usually consists of changing certain elements, while the main aspects remain the same. 

When you build a website for the first time, you obviously make use of the technology available at that time. You focus on the needs of customers during that period, and incorporate the available branding guidelines.

However, technology keeps updating. With it, customer needs and branding goals change as well. Because of this, your website may start to go obsolete and won’t be able to cater to the upgrading demands. 

Hence, you’ll need to revamp certain elements of your website, such as the look, feel, and overall experience, to attract modern customers. This can also include making changes in the graphics, layout and even the content. If your site starts to feel outdated, a website redesign agency can help bring it back to life.

Does Your Website Need Redesigning?

Now that you know the ins and outs of redesigning and the required budget for affordable website redesign, is it time to do it? A website redesign agency can help you weigh your options and create a plan that fits your goals. There are a few tell tale signs that can show whether there’s a need for designing or not.

Let’s take a look:

• Even though many people still visit the website, fewer of them are becoming customers.
• You notice a drop in sales and fewer leads being generated.
• Compared to websites offering similar products or services, your website doesn’t look as good.
• Mobile users are leaving your website quickly because it’s not designed to work well on phones or tablets.
• The website doesn’t clearly show what your brand stands for.
• You are consistently outsmarted by your competitors.
• Your Google ranking has consistently gone down.
• Adding new content to the website is not easy anymore. 
• Website technology still uses the old Content Management System, although many new, popular CMSs have appeared since then.

What’s Involved in Rebuilding a Website?

As you may have guessed by the name, rebuilding a website is the process of changing the entire site, as well as the basics. However, it’s important to know the details if you need to make a decision between redesigning and rebuilding.

Unlike redesigning, rebuilding a website doesn’t just include updating the look and overall feel of the website. just include updating its look and overall feel. Hence, it involves changing everything, from the layout, graphics, content, structure, and more.

One important part of rebuilding a website is to change its structure. This means writing web content in a better style, making the user experience nicer, and improving its navigation. improving its navigation. Technology plays a big role in this entire process. Rebuilding a website uses modern tech and current systems to manage content, develop better security walls, and update the code to attract more users. 

Moreover, it also involves upgrading the user experience on devices like phones and tablets. This is very important because today, most people access sites with phones instead of using a computer. If your website doesn’t work well on these devices, it can result in a major loss of traffic.

Does Your Website Need Rebuilding?

So, do you need to rebuild your website? Before making a decision, make sure you observe whether your website is showing any of the signs below:

• Outdated security features are making the website vulnerable to hackers.
• The site is not performing well with the latest tools, like social media, email marketing, and e-commerce options
• Visitors have a hard time finding what they need because the site’s navigation is confusing. 
• Your site isn’t mobile-friendly, so people on phones or tablets leave quickly.
• The website is starting to look very old or obsolete looking compared to the other websites that are in your industry. 
• You want to add new features (like an online store or blog), but your current website can’t support them.

So, Which Route Will You Take?

Of course, choosing between redesigning or rebuilding your website is pressuring; but it doesn’t have to be. If your website only needs refreshing for a new look or a few upgrades to make it relevant again, then it might be worth just redesigning. The required budget for an affordable website redesign can also help you decide if a simple redesign is the right choice. But if your website has issues like outdated technology, very bad performance, or too little functionality, it may be better to rebuild it. 

Don’t wait. Listen to the experts at Apex Web Studios and make your decision now!